AzuraA seasoned property agent, digital marketing expert and entrepreneur with over 15 years of experience.
Table of Contents
- Key Components of an Effective Prompt – Get Claude to Work Smarter for You! 🎯
- What Makes a Prompt Effective? ✍️
- 1. Be Specific About the Task 📌
- 2. Include Location Details 🌍
- 3. Define the Target Audience 🎯
- 4. Provide Extra Details (Optional) 📝
- Putting It All Together – Example Prompt
- Pro Tips for Writing Better Prompts with Claude ✨
- Tips – Make Every Prompt Count 🚀
- Examples of Well-Written Prompts for Real Estate – Get Claude to Do the Heavy Lifting! 🏡
- 1. Policy Explanation – Simplify Legal Jargon 📜
- Pro Tip:
- 2. Market Analysis – Deliver Data-Driven Insights 📊
- Pro Tip:
- 3. Blog Content – Engage Readers with Storytelling ✍️
- Pro Tip:
- 4. Email Templates – Streamline Client Communication 📧
- Pro Tip:
- 5. Social Media Posts – Boost Engagement 🚀
- Tips – Prompt Writing Made Easy 🚀
- Troubleshooting Prompt-Writing Mistakes – Fine-Tune Your Instructions for Better Results! 🚀
- 1. Avoid Vague Prompts – Get Specific 🎯
- Pro Tip:
- 2. Add Context Where Needed – Tell Claude What Matters Most 🧩
- Pro Tip:
- 3. Clarify the Format and Length – Set Expectations 📝
- Pro Tip:
- 4. Specify the Tone or Style – Match Your Audience’s Expectations 🎙️
- Pro Tip:
- Tips – Fix Prompt Mistakes Like a Pro 🚀
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Hi there! 👋 Ready to unlock the full potential of Claude for your real estate business? In this session, we’ll focus on how to write effective prompts that get the best responses—whether you’re drafting property ads, summarizing market trends, or explaining housing policies in Malaysia.
Claude is an amazing tool—but like any assistant, it needs clear instructions to deliver the right results. That’s where prompts come in. Think of them as directions that tell Claude what to do, how to do it, and who it’s for.
By the end of this tutorial, you’ll know how to:
✅ Write clear, detailed prompts for Claude.
✅ Avoid vague instructions that lead to generic answers.
✅ Use real estate-specific examples to save time and impress clients.
What We’ll Cover Today 📋
- What is a Prompt, and Why is It Important? Understand how prompts work and why being specific matters.
- Key Components of a Great Prompt Learn how to add context, location, and audience details for tailored responses.
- Real-Life Prompt Examples for Real Estate Create property ads, market summaries, and policy explanations using Claude.
- Troubleshooting Prompt-Writing Mistakes Fix vague prompts and refine your requests to get better answers.
Ready to Get Started? ✨
Grab a notepad (or your laptop) and let’s dive into writing prompts like a pro—so you can get the most out of Claude and grow your real estate business faster than ever! 🏡📊💼
Key Components of an Effective Prompt – Get Claude to Work Smarter for You! 🎯
Now that you know why prompts are so important, let’s talk about how to write great ones that get you the best results—especially for real estate tasks in Malaysia.
Whether you’re asking Claude to write property descriptions, summarize reports, or explain legal policies, a well-crafted prompt ensures you get clear, useful, and professional responses.
What Makes a Prompt Effective? ✍️
A good prompt is like giving directions to a personal assistant—the clearer your instructions, the better the outcome.
Here’s the formula for crafting prompts that work every time:
1. Be Specific About the Task 📌
Ask yourself:
- What do I need Claude to do?
- Am I asking for a description, summary, or analysis?
Example Prompt:
"Write a property description for a 3-bedroom condo in KLCC, focusing on luxury amenities and views of the Petronas Towers."
Why It Works:
- Task Defined: Property description.
- Focus: Highlights luxury and views.
- End Result: Claude knows exactly what tone and features to emphasize.
2. Include Location Details 🌍
Real estate is all about location, location, location! Make sure Claude knows the specific area you’re referring to, so the response matches the local market and client preferences.
Example Prompt:
"Summarize recent property trends for condominiums in Bangsar South, focusing on rental yields and price growth."
Why It Works:
- Claude can tailor insights to Bangsar South, rather than giving general property trends.
- Helps showcase your local expertise to clients looking for insights into specific neighborhoods.
3. Define the Target Audience 🎯
Different audiences care about different things. Be sure to tell Claude who the response is for—investors, expatriates, first-time buyers, or retirees.
Example Prompt:
"Write an Instagram caption promoting a serviced apartment in Bukit Bintang for young professionals looking for city convenience."
Why It Works:
- Claude uses a modern, trendy tone to appeal to young buyers.
- Highlights city convenience, which matters most to urban professionals.
4. Provide Extra Details (Optional) 📝
If you want specific angles, selling points, or features highlighted, include them in the prompt.
Example Prompt:
"Draft a property ad for a 2-bedroom apartment in Mont Kiara with a gym, pool, and near international schools. Target expatriate families."
Why It Works:
- Claude focuses on family-friendly features like schools and amenities.
- Adds keywords to make the ad SEO-friendly for online platforms like PropertyGuru.
Putting It All Together – Example Prompt
Let’s combine everything we’ve learned into one complete prompt:
Prompt:
"Write a 300-word property description for a luxury 3-bedroom condo in KLCC, focusing on city views, premium amenities, and expatriate-friendly features. Highlight proximity to MRT stations, shopping malls, and international schools."
Why It Works:
✅ Task: Property description.
✅ Location: KLCC.
✅ Audience: Expatriates.
✅ Features to Highlight: Amenities, views, and nearby facilities.
Claude’s Output Example:
"Luxury Living in KLCC – City Views & Modern Amenities! 🌇🏢
Welcome to this stunning 3-bedroom condo in the heart of KLCC, where luxury meets convenience. Enjoy panoramic views of the iconic Petronas Towers and a modern lifestyle with top-tier amenities, including an infinity pool, gym, and 24-hour security.
Located just steps from MRT stations, international schools, and world-class shopping malls, this condo is perfect for expatriates and young families seeking urban sophistication.
Schedule your private viewing today! ✨"
Pro Tips for Writing Better Prompts with Claude ✨
- Test Multiple Variations:
- If the first result isn’t quite right, tweak the prompt and try again.
- Example: “Write this in a more formal tone” or “Make this sound more fun and casual.”
- Ask for Multiple Options:
- Claude can generate several versions, so you can choose the best one.
- Example Prompt: “Write 3 email templates for following up with a client after a property viewing—one formal, one friendly, and one casual.”
- Break It Into Steps:
- For longer tasks, split the prompt into smaller sections.
- Example Prompt 1: “Summarize NAPIC’s 2023 property trends in Kuala Lumpur.”
- Example Prompt 2: “Highlight the top 3 investment opportunities based on that report.”
- Adjust Tone and Length:
- Specify if you need a short social media post or a detailed blog article.
- Example Prompt: “Write a 150-word Instagram caption for a beachfront property in Penang.”
Tips – Make Every Prompt Count 🚀
- Be Clear About the Task: Describe what you need—whether it’s a listing, report, or email.
- Add Location Details: Real estate is all about location, so include specific areas in the prompt.
- Know Your Audience: Tailor prompts to expatriates, investors, or first-time buyers to match their priorities.
- Customize Outputs: Fine-tune tone, length, and content focus until it’s perfect for your audience.
Examples of Well-Written Prompts for Real Estate – Get Claude to Do the Heavy Lifting! 🏡
Now that you know the key components of an effective prompt, let’s look at real-life examples you can use right away. Whether you’re drafting a policy summary, creating a market report, or writing a blog post, these prompts will help you get the most out of Claude—quickly and efficiently.
1. Policy Explanation – Simplify Legal Jargon 📜
Prompt:
"Summarize Bumiputera housing policies in Selangor for an overseas investor."
Why It Works:
✅ Task: Clear request for a summary.
✅ Topic: Focuses on Bumiputera housing policies.
✅ Audience: Overseas investors, so it needs to be simple and accessible.
Claude’s Output Example:
“In Selangor, Bumiputera housing policies aim to ensure affordable housing access for Malay and Indigenous Malaysians. Developers are required to allocate a percentage of units, usually 30%, to Bumiputera buyers at discounted prices. These properties may have restrictions on resale to non-Bumiputera buyers unless approvals are obtained. This policy supports economic balance and affordable homeownership, but foreign investors must verify if a property falls under this category before purchasing.”
Pro Tip:
Use this format for other policies like RPGT (Real Property Gains Tax) or strata title applications.
Example Prompt:
"Explain Malaysia’s RPGT rules for 2024, focusing on tax rates and exemptions."
2. Market Analysis – Deliver Data-Driven Insights 📊
Prompt:
"Generate a 300-word market analysis for condominiums in Bangsar South."
Why It Works:
✅ Task: Market analysis.
✅ Length: 300 words for a quick yet detailed summary.
✅ Location: Bangsar South, so the analysis is area-specific.
Claude’s Output Example:
“Bangsar South continues to attract professionals and expatriates, making it a prime area for condominium investments. Average rental yields range between 4.5%–5.5%, supported by proximity to LRT stations, office hubs, and shopping centers like Nexus. Prices have shown a 5% annual appreciation, reflecting strong demand for modern, high-rise units with premium amenities. The area’s connectivity and its status as a tech hub position it as a top choice for investors seeking long-term returns.”
Pro Tip:
Ask Claude to compare multiple areas for investors:
Example Prompt:
"Compare rental yields for condos in KLCC, Bangsar, and Mont Kiara in 2023."
3. Blog Content – Engage Readers with Storytelling ✍️
Prompt:
"Write a blog post about the benefits of investing in KL Sentral office spaces, focusing on accessibility and growth potential."
Why It Works:
✅ Task: Blog post.
✅ Focus Areas: Accessibility and growth potential.
✅ Topic: KL Sentral office spaces for investment appeal.
Claude’s Output Example:
Title: “Why KL Sentral Is Malaysia’s Hottest Spot for Office Investments 🚆🏢”
Looking for high-growth investment opportunities? KL Sentral stands out as Malaysia’s transportation hub and business district—perfect for office spaces. Here’s why:
- Unmatched Accessibility 🚇:
Located at the heart of Kuala Lumpur, KL Sentral offers seamless MRT, LRT, and high-speed rail connections, attracting businesses and professionals alike.
- Booming Growth 🌟:
With ongoing infrastructure projects and increasing tenant demand, office spaces here deliver 5%–7% annual rental yields, making it a safe bet for investors.
- Modern Amenities 🏢:
KL Sentral’s premium office towers come with state-of-the-art facilities, including conference rooms and concierge services—appealing to corporates and startups.
Ready to invest? Schedule a consultation today! 📞
Pro Tip:
Test different tones for your blog post, like formal for LinkedIn or casual for Instagram.
Example Prompt:
"Write a LinkedIn post about why Bangsar is a great location for property investments in 2024."
4. Email Templates – Streamline Client Communication 📧
Prompt:
"Write an email template to follow up with a client after a property viewing in Bukit Bintang."
Claude’s Output Example:
Subject: Thank You for Viewing the Property in Bukit Bintang!
Dear [Client’s Name],
Thank you for taking the time to view the 2-bedroom apartment in Bukit Bintang yesterday. I hope the space met your expectations!
If you have any questions about the property details or need more information about the neighborhood, feel free to reach out anytime.
We’d also be happy to arrange a second viewing or discuss financing options if you’re interested.
Looking forward to hearing your thoughts!
Best regards,
[Your Name]
[Contact Info]
Pro Tip:
Request multiple email drafts for different tones:
Example Prompt:
"Write 3 email drafts for following up—friendly, formal, and casual."
5. Social Media Posts – Boost Engagement 🚀
Prompt:
"Write a Facebook post promoting a 3-bedroom luxury condo in KLCC with city views and premium amenities."
Claude’s Output Example:
🌟 Live in Luxury at KLCC! 🌆🏢
Looking for the perfect city escape? This 3-bedroom luxury condo offers panoramic views of the Petronas Towers, a rooftop infinity pool, and state-of-the-art gym facilities.
📍 Located steps away from MRT stations and shopping malls, this home combines convenience and elegance.
✨ DM us today to schedule a viewing or learn more!
Tips – Prompt Writing Made Easy 🚀
- Be Clear About the Task: Ask Claude to summarize, analyze, or draft content based on your needs.
- Add Location Details: Real estate depends on specific areas, so always specify location in prompts.
- Know Your Audience: Adapt prompts to expatriates, investors, or young families to make them relevant.
- Test and Refine: Ask Claude for multiple drafts and tweak prompts to match your brand’s style.
Troubleshooting Prompt-Writing Mistakes – Fine-Tune Your Instructions for Better Results! 🚀
Now that you know how to write effective prompts, let’s focus on troubleshooting common mistakes to make sure you always get the best responses from Claude.
Even small tweaks to your prompts can dramatically improve the quality of the answers. Whether you’re drafting market reports, writing blog posts, or creating social media captions, the right approach ensures Claude understands exactly what you need.
1. Avoid Vague Prompts – Get Specific 🎯
The Mistake:
Vague prompts result in generic outputs that lack focus and detail.
Example:
- Vague Prompt: “Write about real estate in Malaysia.”
- Output: “Malaysia’s real estate market is diverse, offering residential and commercial properties across major cities.”
- What’s Wrong? Too broad—doesn’t address specific topics, locations, or goals.
The Fix:
Add details about the task, location, and focus.
Improved Prompt:
"Write a blog post about the current trends in the Malaysian property market, focusing on Penang’s residential sector."
Improved Output Example:
“Penang’s residential property market has seen steady growth in 2023, with demand driven by affordable housing projects and increasing tourism development. Key areas such as Georgetown and Bayan Lepas remain hotspots for investors, offering 3%–5% rental yields. Upcoming projects like [example project] signal further growth opportunities for first-time homebuyers and investors alike.”
Pro Tip:
Be specific about the focus—do you want rental trends, investment tips, or market forecasts?
Example Prompt:
"Summarize rental trends for apartments in Mont Kiara in 2024, including average yields and tenant profiles."
2. Add Context Where Needed – Tell Claude What Matters Most 🧩
The Mistake:
Claude sometimes provides generic insights if there’s not enough context.
Example:
- Weak Prompt: “Write about investing in office spaces.”
- Output: “Office spaces are a profitable investment option for businesses and property owners.”
- What’s Wrong? Too general—lacks focus on location or investment benefits.
The Fix:
Provide specific details about location and focus areas.
Improved Prompt:
"Write a blog post about the benefits of investing in KL Sentral office spaces, focusing on accessibility and return on investment."
Improved Output Example:
“KL Sentral is Malaysia’s top business hub, offering high rental demand and excellent returns for office space investors. Its central location and transportation links make it a favorite among corporate tenants. Rental yields average 5%–7%, with opportunities for capital appreciation as new developments continue.”
Pro Tip:
Include who the audience is—investors, first-time buyers, or expatriates—so Claude tailors its tone and focus.
Example Prompt:
"Explain why Bangsar is a good location for young professionals looking to rent apartments."
3. Clarify the Format and Length – Set Expectations 📝
The Mistake:
Unclear formats lead to outputs that don’t fit the purpose—too short, too long, or not the right tone.
Example:
- Unclear Prompt: “Write about real estate investing.”
- Output: A long essay when you only needed bullet points for a social post.
The Fix:
Specify the format, length, and style you need.
Improved Prompt:
"Write a 300-word market analysis for condos in Bangsar South, highlighting rental trends and price growth."
Improved Output Example:
Claude generates structured paragraphs covering:
- Market Overview
- Key Trends
- Investment Prospects
Pro Tip:
You can also request lists, tables, or slides for presentations.
Example Prompt:
"List 5 reasons why KLCC is a prime investment area for high-rise condos."
4. Specify the Tone or Style – Match Your Audience’s Expectations 🎙️
The Mistake:
Claude may deliver formal answers when you want casual text—or vice versa.
Example:
- Wrong Prompt: “Write about buying property in Malaysia.”
- Output: Formal and legalistic, not beginner-friendly.
The Fix:
Set the tone—formal, casual, conversational, or promotional.
Example Prompt:
"Explain the basics of buying property in Malaysia for first-time homebuyers in a friendly and conversational tone."
Improved Output Example:
“Thinking about buying your first home in Malaysia? 🏡 It’s easier than you think! Start by deciding whether you want a freehold or leasehold property, then work with an agent to find the perfect place. Don’t forget to budget for stamp duty and legal fees—and you’re all set to make your dream home a reality!”
Pro Tip:
Test multiple styles to match the platform:
- Formal: For reports and emails.
- Friendly: For social media and ads.
- Engaging: For blog posts and newsletters.
Tips – Fix Prompt Mistakes Like a Pro 🚀
- Be Specific: Add details about the task, location, and audience to avoid generic outputs.
- Provide Context: Highlight key areas of focus, like ROI or legal considerations, to match client needs.
- Clarify Format & Length: Request bullet points, paragraphs, or tables based on the purpose.
- Match the Tone: Specify whether you want it to sound formal, conversational, or promotional.
This is part of a series of five tutorial articles designed to empower real estate professionals like you with AI-driven tools.
Written by
Azura
A seasoned property agent, digital marketing expert and entrepreneur with over 15 years of experience.
